Overview | Landscape | Alliance Types | Engagement

If your organization is just beginning it's Alliance Programs, how do you determine the steps for engaging with prospective partners? Most organizations begin their Partnering efforts by talking to prospective Partners in order to sign contracts - shown to the right as the outer ring on the circle. By implementing our Alliance Plan Template (the tools associated with Strategy), organizations first develop their Alliance core - understanding how success will be measured, what the value is to all participating parties, and the roles & responsibilities - building a solid core with clear objectives and internal alignment prior to engaging with prospective partners.

If your organization has more mature Alliance Programs, you may already have clearly defined and published their Success Objectives, Value Creation, Roles & Responsibilities, and a clear Partner Engagement Process. You are dealing with the most common and challenging aspect of Alliances - Alliance management. The majority of the work begins after the Agreement has been executed. For organizations already managing an Alliance portfolio, the Alliance Performance Platform provides a particularly compelling solution as it provides a scalable platform for strategic execution, internal and external Alignment and Management systems.


Overview | Landscape | Alliance Types | Engagement